customer data

Credit to Author: Steve Neville| Date: Wed, 25 Apr 2018 14:48:46 +0000

Emails. Web forms. Events. [Oh my!] These marketing tactics are all designed to gather, store, and evolve relationships with your prospects, customers, and partners. Often times, they are the first point of contact for your organization from the outside world—and they all feed into your marketing automation systems. With the General Data Protection Regulation (GDPR)…

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